A PWA removes limitations of web solutions in terms of performance, quality of internet connection and smooth native app-like experience on mobile devices and web browsers. With PWA, it is possible to integrate low-cost web games and mobile applications that are available in various app stores. A PWA serves all devices as a single solution and can be used as a mobile app or website.
Modern web apps have similar features and appearance to native mobile apps, making them user-friendly. You won’t notice the difference when navigating and interacting in-app style. In addition to improving the user experience, native apps offer user-specific features that cannot be integrated into a website.
Progressive Web Apps (PWAs) are modern web applications that combine the best features of websites and traditional native apps. They work like web pages because they load web pages with all the features and advantages of regular web pages and are operated by modern browsers. No list of the main advantages and disadvantages of progressive web apps would be complete without mentioning the fact that PWAs use many platform-specific features.
PWAs allow you to provide users with a consistent experience with the same interface in their browser, regardless of which app is installed on their device. This eliminates the need to learn more than one user interface, an experience that frustrates users accustomed to the mobile web and native apps.
The biggest problem with mobile applications is that they have to be downloaded and installed on multiple devices, which takes up a lot of space. In fact, 25% of app users say they would delete the app if they needed more space on their smartphones. The installation process takes also a while and more than 50% of the users are more likely to use branded websites and web apps for shopping and browsing if they do not want to download an app.
While it is an advantage that a PWA does not need to follow the long process of downloading an app like a native application, it still misses a large proportion of users who search for the app in the App Store. The high battery life is also a problem due to the lack of support for cross-app logins. PWAs use more battery than native apps because they write higher web code and the phone has to work harder to interpret it.
Users have to download and install apps afterward, which hinders the initial connection process. On the other hand, users have to search the app store to download it.
Voice-based search exposes your PWA users to apps that are available on the market. Because PWAs are optimized for websites, users can easily find them on the Internet, which reduces your marketing efforts.
In the age of brand-conscious consumers, companies focus on users. App Store has the advantage that it can reach a huge audience in one go. Marketing does a lot to boost conversions and lead generation by creating ease of use.
If you develop a PWA, you won’t be exposed to companies like Apple and Android app stores. The apps in PWA are fast, handy, simple, have app-like navigation (as mentioned above) and add a home screen button to access smartphone features such as push notifications, camera use, geolocation tracking etc.
If you have the resources for a PWA instead of a native app, you have the advantage of organic traffic from search engines, app stores and Google Play with adequate SEO and ASO. Since PWA apps consist of apps that imitate websites, users don’t just find your app in the app stores. Once the app is found, it will be visible to anyone who knows about the app and platform.
Hybrid apps are a good option for those who want to reach a broader audience with a more specialized user base. They’re also great if you don’t need high performance or offline capability, or if you just don’t have the time or money to invest in two different native apps. PWAs do not occupy space on your phone like native apps, but you still need a web browser to run them.
Native apps are a good option if you don’t have the budget or time constraints, or if your app requires extensive use of hardware features of the devices. App stores are handy, contain a useful library and store most of the app content you need. They not only provide the legitimacy and social proof of an app through potential user reviews but also serve as a catalog that allows users to search and find relevant apps.
Progressive web apps eliminate the need to visit app stores to download apps, which saves time and Internet data for users. Just as consumers find mobile apps attractive than websites, progressive web apps offer app users the same immersive and user-friendly experience as a native mobile app directly in their browser.
The major advantages and disadvantages of progressive web apps come from the fact that PWAs fuse the convenience and reach of web functionality with native mobile apps. With PWAs, users can access the full functionality of their apps without having to think about their storage and long download times. The design of PWAs is also similar to that of native apps, and it has a similar effect on the user experience with the same speed, responsiveness, comprehensive website functionality, database access and automatic data.