Artificial intelligence plays a crucial role in influencing how did market works and organize itself. Artificial intelligence with respect to the business outcomes in market exploration is a hot topic nowadays. In upcoming future even today any kind of marketing or advertising, conference, event and session within the industry is the outcome of the market which is impossible without involvement of artificial intelligence. Artificial intelligence works on both sides for the consumer as well as seller. Technology is marking its footprint in every dimensional of humankind and the way market world works is not being in touch with it. Artificial intelligence has the power to influence marketing, the buying understanding of consumers, habits, advertisements and deciding the future business flow. Both personal life and professional lives are being affected through small changes that took place after the technology updates.