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2020 SEO trends - content is not the only king

Jan 14, 2020 7:11:00 PM

As online competition continues to extend and new websites are being launched, it’s time to rethink your content marketing strategy and invest in SEO. Websites must meet specific requirements set by search engines like Google, and this is often where SEO strategy becomes vital. You must know what SEO trends are on the horizon so that you'll update your website accordingly and make sure that more prospects and customers find you within the program results. So here are some SEO Trends

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Topics: Digital Marketing, content management, websites, SEO, Responsive websites

Advantages and applications of Augmented Reality in Digital Marketing

Jan 9, 2020 7:21:00 PM

Augmented reality is a new trend in the digital marketing space. More companies are shifting towards adopting AR as their basic marketing and advertising strategy. The technology encapsulates innumerable benefits. The concept is witnessing a huge appreciation everywhere. It is becoming a buzzword among digital marketers. But, for those who are still distant to technology, it can be hard to analyze the effectiveness of the technology. 

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Topics: Augmented Reality, Digital Marketing, eCommerce, Retail

Content Marketing strategies for your Startup's brand

Dec 31, 2019 7:30:00 PM

Are you an aspiring entrepreneur and get a fantastic business idea? The problem with starting your own business is that there are a lot of fears. It’s not an easy deal to prevent your idea from failing. If you are creating your start-up, you are going to have a lot of things to consider and many questions to ask yourself. For example, should you start now or it’s better to wait for a more appropriate time? How to find a balance between exploring the world of business and economics and working on your exceptional idea? One of the most important aspects is going to be marketing for startups. You are going to have a lot of competition no matter what industry you are in and you need to stand out from the crowd. We have some fantastic content marketing tips that can help you achieve success and build a unique brand identity.

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Topics: Digital Marketing, content management, Content Management System, Marketing automation

The importance of Internet Marketing

Dec 20, 2019 7:40:00 PM

We are all aware of the massive shift that is taking us from the real world into a virtual one. In fact, we are already spending a great part of our lives living in the online world. According to a study by Hootsuite and We Are Social, the average amount of time that we spend online every day is approximately 7 hours—which is almost an entire work shift. 

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Topics: Internet, Digital Marketing

What is the Google Data Studio

Dec 18, 2019 7:42:00 PM

Have you been wondering when Google will release a dashboard that you can use to communicate the success of campaigns with your customers? Look no further than the Data Studio. Unlike Google Analytics, the Google Data Studio allows you to have more than 12 widgets activated when creating your reports. In fact, you can add as many reports to the studio as you’d like. But before we get into that… let’s talk about what the Google Data Studio is, how you can use it, and what it works best for. 

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Topics: analytics, Google, Digital Marketing, Google Analytics, Google Cloud Platform, Big Data Analytics

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