The developing technology is acting as a boon to the human civilization for good. You might not know much about the term “machine learning” you might imagine a computer playing chess and calculating the next moves and the possible countermoves. However, when you hear the term “AI” or “artificial intelligence”, you are more likely to think about the movie “Terminator” and the role of Skynet and the rise of our inevitable robot overlords.

So, you think your business needs an app?

We are all aware of the dreadful consequences of an era when all our jobs would be taken over by robots. Humans will become obsolete with Artificial Intelligence taking over the entire workflow since we are always of the notion that machines can perform better than any humans.

In today’s competitive landscape brands are running into various innovative technique to pull out the attention, for solving this problem companies are running toward machine learning technology which has the ability to dive deep into the customer data and uncover insight about different trends and preferences which allow future prediction and new angles of interaction between the two ends consumers and companies. Machine learning lets companies personalize their experiences across various channels which were otherwise not possible manually. Let us see how companies are exploring various aspects of machine learning for being in the competition or on the limelight spot, some of these companies are already the masters and rest are evolving to be in  the big markets, but in the end all this work together highlighting the user experience and the business related to it.

Social media channels are amongst the ideal means for your business to emerge in its field and to connect to a more extensive group of viewers. Nonetheless, online networking can be overpowering when you don't have the best possible knowledge of tools.